Employer Marketing

Employer marketing is key to attract and retain talent
In today’s highly competitive job market, 75% of job seekers consider an employer’s brand before applying for a job. Moreover, companies with a strong employer brand see a 43% decrease in hiring costs. By investing in employer marketing, organisations not only attract top talent but also ensure reduced turnover and greater workforce satisfaction.

Acquire and retain talent through a robust employer marketing strategy  

Attract top talent

A compelling employer brand draws the best and brightest candidates, making talent acquisition more effective and efficient. 

Reduce hiring costs

With a strong employer brand in place, the cost of recruitment, training, and integration reduces significantly, as the right talent is attracted and retained. 

Retain employees

A strong brand resonates internally, fostering a sense of pride and loyalty among employees, leading to greater productivity and reduced turnover. 

Build a strategic approach to employer marketing 

Employer marketing services enable brands to acquire candidates and retain staff

Research & analysis 

We understand your current employer brand perception both internally (existing employees) and externally (potential candidates and the general public).


EVP design

We identify what makes the company stand out as an employer, clearly articulating this through a documented Employer Value Proposition. This is coupled with the introduction of critical tactics and initiatives that will help to differentiate your business from competitors.


Content creation ​

To communicate with your audiences and get the message across, we develop a range of creative employer marketing content, company culture, employee testimonials, benefits, and more.

Multi-channel dissemination 

We leverage a multi-channel approach to drive your employer marketing campaigns, using a combination of channels that includes job sites, social media, web, and offline events.


Continuous monitoring and feedback 

Robust data and analytics are critical to acquire insights, enabling optimal efficiency through ongoing optimisations of your EVP and overall employer marketing strategy.


We deliver value across all areas in your employer marketing efforts  

Scroll to Top
× Message us on WhatsApp