Cozy Karma
Client overview
Cozy Karma is convenience-fashion-piece platform, focusing on categories such as socks, home and lounge wear, and footwear. The brand is home to a selection of premium quality manufacturer’s, including Heat Holders, Muydemi, Coqui, and Aquaspeed.
The challenge
Cozy Karma’s offering encompasses a wide range of different brands and product categories. It was pivotal that the platform’s interface would be easy to navigate, enabling users to quickly locate their favourite products and checkout.
In addition, the brand required an attractive look and feel, resembling of the premium quality brands offered to customers. This would need to serve as the brand’s front-facing visual mark.
The solution
We crafted a compelling, distinct visual identity system for Cozy Karma
The starting point involved developing a unique, memorable brand mark. This came in the form of a custom icon that that was deployed as the primary asset on Cozy Karma’s logo.
Our approach involved the selection of a warm, refined colour palette, representative of the premium quality materials utilised by Cozy Karma’s carefully selected manufacturers.
Developing a robust e-commerce platform to drive sales
The scope of the new website was to maximise the easy of navigation for users, whilst providing a reliable source of accurate information. The deep level of technicality pertaining to Clinica Joia’s services was packaged into an easy-to-digest format, owing to the implementation of user-interface best practices across mobile, tablet, and desktop.
User friendliness
We prioritised user-friendly design principles to ensure intuitive navigation and easy browsing. By streamlining the layout and organising content, we created a seamless browsing experience that allows visitors to effortlessly explore Cozy Karma’s product offerings.
Mobile responsiveness
Recognising the importance of mobile accessibility, we implemented a responsive design approach. Cozy Karma’s website seamlessly adapts to different screen sizes, ensuring optimal viewing and functionality on smartphones and tablets.
Seamless checkout
Our aim was to provide a hassle-free purchasing process for Cozy Karma’s customers. We implemented a seamless checkout system that simplifies the transaction process, reducing cart abandonment and boosting conversions.
Integration with 
To optimise inventory management, we integrated Cozy Karma’s website with the powerful Zoho Inventory system. This two-way integration enables real-time inventory updates, price updates, and sales order generation, streamlining Cozy Karma’s operations and ensuring accurate stock availability for customers.
